Ask the PPC Experts

I started our PPC campaign from the very beginning but now It's grown to over 300k spend per month. Several challenges have arisen given how large the campaigns are. Where can I find resources/expertise for effectively managing such a large campaign.

This is a resource center for SEM best practices, so we try to refrain from name dropping. But, I can at least give you a high level overview of the landscape for Search Marketers' in your spend category. You have three options: work with an Agency, use a 3rd Party Software Vendor or hire a freelance search expert. Each of these options carries its pros and cons that you will need to evaluate when deciding which path is right for you.

- Patrick H.

Answered: Feb 19, 2010 - 5:33 pm EST What do you think?